Stay Ahead Of Your Competition By Using BIM Outsourcing Partner
BIM outsourcing for effective design development has become a new trend in the construction industry. This report uses a BIM survey conducted by CRESIRE and an annual BIM report published by NBS to assess the growing interest in BIM adoption and BIM outsourcing in various different construction sectors.
The first half of this blog presents the adoption of BIM by professionals from diverse construction sectors. While the second half of this blog assesses the factors influencing and promoting BIM Outsourcing Services to companies based in overseas countries, such as India.
Before we dive into studying the reasons influencing BIM outsourcing, let’s see the growth and demand for BIM adoption and BIM outsourcing in the construction industry.
Growing Rate Of BIM Adoption
The Process of BIM allows the design team to collaborate in a 3D work environment. Also to scrutinize minute design details before construction.
BIM requires advanced software skills that allow experts to convert complex two-dimensional designs to three-dimensional (2D to 3D) models, which promote better design development and decision making.
CRESIRE surveyed construction and BIM professionals in the UK and Europe to assess how often do the companies adopt BIM on projects.
The survey was taken by professionals working in medium and large-sized construction companies.
Chart 1 shows that 100% of the Respondents adopted BIM and 90% of them had In-house BIM production capabilities.
NBS 2011 Report On BIM Adoption
As per the NBS BIM report 2010, the rate of BIM adoption was assessed using a survey for construction professionals. Chart 2 presents NBS’s 2011 report, demonstrating 43% of their total respondents were not aware of BIM, and 45% were only aware of BIM but were not using BIM on projects.
Leaving only 12% of the respondents who were actually using BIM on projects (NBS, 2020). Many companies partnered with BIM outsourcing companies to meet their requirements.
Although the NBS study indicated that fewer companies were adopting BIM in 2011, it can be inferred that there was a growing awareness of BIM among construction professionals all around the world.
Many construction professionals saw BIM as a potential innovation for effective project management. From 2011 till 2014, a constant rise in BIM adoption was observed. Some companies developed in-house BIM capabilities and many looked for BIM outsourcing partners.
According to the data presented by the NBS, BIM adoption has gained growing attention by construction professionals in the past 10 years (chart 3).
It is imperative to study the characteristics of the people and organizations that are yet to adopt BIM to get a deeper insight into the rate of BIM adoption in the construction industry (NBS, 2020).
Understanding industries in which BIM is used is also dependent on the sectors that are widely adopting BIM. (NBS, 2020) conducted a survey for construction professionals to assess the differences in BIM adoption around the world in public and private sectors.
The findings below in Chart 4, demonstrate that more respondents used BIM on private projects than on public projects.
It was also recorded that the adoption of BIM on the new build projects was slightly higher than on refurbishment projects.
However, the advanced methods of laser scanning and point cloud modeling have made the process of BIM on renovation projects simpler for BIM outsourcing.
Public and private sectors have increasingly shown a growing interest in the adoption of BIM. Many medium and small construction companies have started using Building Information Modelling to ensure better design development and coordination.
(Goedert, 2021) presented in a study that assessed the drivers responsible for the adoption of BIM across private and public sectors in the emerging markets of developing countries.
The common drivers for BIM adoption are shown below in table 1.
Table 1: Reasons for BIM adoption (Goedert, 2021)
Sector Analysis For BIM Adoption
BIM adoption by construction companies in various different sectors has become common across the globe due to the influence of BIM outsourcing companies and their competitors.
The construction professionals who took the survey came from diverse construction of backgrounds and sectors (Chart 5). More than 50% of the respondents who took the survey had an experience working in commercial sectors. Some of the common sectors include commercial, residential, infrastructure, educational, and manufacturing sectors in the United Kingdom.
Many construction professionals are adopting BIM in the UK for new building and refurbishment projects to ensure better collaboration and effective project management.
Most of the construction professionals who took the survey came from big-sized construction companies but yet they outsourced their requirements to BIM outsourcing companies. We will assess the reasons for outsourcing their requirements later in this report.
Factors Influencing BIM Outsourcing
While the previous part of the report analyzed the growing demand and drivers responsible for BIM adoption around the world in different industries and sectors, this part of the study focuses on the reasons why many construction companies seek for BIM outsourcing companies to meet their growing demand of building information modeling on projects.
The BIM survey conducted by CRESIRE recorded critical reasons responsible for BIM outsourcing by medium and large-sized construction companies based in the UK and Europe.
Even though 90% of the respondents who took the BIM survey were from large-sized construction companies (500+ employees), 40% of them outsourced BIM services to external BIM outsourcing companies for meeting their project requirements.
The major reasons identified for BIM outsourcing were; resource pressure, competitive pricing, lack of BIM expertise within the organization, and shorter turnaround time offered by BIM outsourcing companies in India.
Let’s assess each of the reasons in detail to get a better insight and the benefits these construction companies experience through BIM outsourcing.
Resource pressure for meeting the growing demand for BIM on projects is common for small or medium-sized companies in the UK. Many large construction companies in the UK with over 500 employees quite often face resource pressure because the companies bid for more projects than the resources they have in hand.
CRESIRE’s BIM survey presented that more than 50% of the respondents outsource BIM requirements with resource pressure being the most significant reason (chart 6).
Benefits Of BIM Outsourcing Services For Reducing Resource Pressure On Projects In Small, Medium, And Large Construction Companies
- Augmenting in-house BIM team to get extra support for meeting project deadlines
- The design team can focus on main competencies to ensure high-quality output
- Provides an opportunity to access skills of BIM specialists based all around the world
- Improves productivity and efficiency of the resources to meet project deadlines
Competitive Pricing In BIM Outsourcing
Competitive pricing is one of the major reasons why many AEC companies choose to outsource their BIM requirements. Our survey demonstrated that 30% of the companies outsource BIM requirements to leverage competitive pricing offered by BIM outsourcing companies in India.
BIM outsourcing companies in India can help construction companies based in the UK, Europe, and the USA to save significant production and administrative costs.
BIM Outsourcing Helps Organizations Control Costs In Several Ways
- Saves investment in building a team if BIM is not widely used on projects by an organization
- Provides access to competitive rates offered by BIM outsourcing companies in India
- Eliminates costs of purchasing and renewing expensive software licenses
- Reduces costs and time required for hiring and training full-time BIM resources
Lack Of BIM Expertise
While the majority of professionals from different construction sectors are aware of BIM still many of them lack BIM knowledge and expertise.
30% of the respondents in CRESIRE’s BIM survey voted that lack of BIM expertise was one of the main reasons for them to outsource BIM services.
The results of our survey also presented that more than 50% of the respondents outsourced their requirements to external BIM outsourcing companies.
It is worth mentioning that majority of people who took the survey were working in large-sized construction companies.
Some ways through with companies tend to overcome their challenge of lack of BIM expertise through BIM outsourcing:
- Educating professionals by inviting speakers and BIM consultants
- Training their in-house team with the help of external consultants for effective BIM adoption
- Outsourcing BIM management while they are developing in-house team strength
Shorter Turnaround Time In BIM Outsourcing
The BIM outsourcing companies usually have dedicated professionals. Professionals who are well versed in the process of BIM and the BIM outsourcing process.
It’s a day-in and day job for the outsourcing companies to provide building information modeling services. Also, provide collaboration with the client’s team to deliver the expected output.
20% of the professionals in CRESIRE’s BIM survey responded that a shorter turnaround time. It was one of the major reasons that led them to outsource building information modeling services.
BIM Outsourcing For Leveraging Shorter Turnaround Time Helps AEC Companies In Several Ways
- Ensuring timely delivery to clients by using BIM as a tool for project management
- Focusing on critical design priorities by outsourcing BIM management to a consultant
- Promising a shorter turnaround for design development to end-clients
- Showcasing time-driven BIM methods in their marketing strategy
Catalysts For BIM Outsourcing
3 Prime Factors That Acted As Catalysts For BIM Outsourcing In The Past Decade
1 – Software – Effective Tool
The use of the software is perhaps the most important catalyst for BIM outsourcing. BIM professionals based in various different countries are generally using is similar software for BIM. Some of that software include; Revit, Navisworks, etc. for creating information models, clash detection, and cost calculation.
The software helps professionals to create digital models of built-asset in architectural, structural, and MEP disciplines. It can create from the conceptual design stage to the detailed design stage. These digital models are further used by project managers to ensure effective collaboration. As well as ensure coordination on-site and by facilities, managers monitor the lifecycle of a built asset.
This software uses similar skills irrespective of the location of the projects. BIM outsourcing has therefore gained attention in the USA and European construction markets.
BIM outsourcing companies in India work at competitive rates as compared with the rates of professionals based in the USA and Europe.
The information added to a digital model is manipulated depending on the standard and code followed by companies based in different geographical locations.
2 – Language – The Bridge
Language plays a significant role in developing overseas business relationships. With the emerging development of virtual technologies, it has become possible to meet anyone digitally while located in any part of the world.
The executives and the managers of the overseas consulting companies are expected to be fluent in the language of the country; in which the company is providing the services.
Many times, spoken/written English language is an important skill is for many India-based company’s job descriptions.
English is the linguistic bridge between English-speaking countries and India. For that reason, AEC companies in the western construction market find it easy to collaborate with BIM outsourcing companies in India to aid the BIM outsourcing process.
3 – Information Technology – The Backbone
Outsourcing of services was first started in the 1970s and gained popularity in the mid-1980s. The reason why most companies wanted to outsource was to focus on their core business. As well as reduce internal cost expenditure on skills in which they were not self-sufficient.
Work for engineers and information technology (IT) started getting outsourced by the companies locally and internationally. Some companies saw it as a way to hire cost-efficient talent available across the world.
However, outsourcing wasn’t part of their business strategy until 1989 (Mulin, 1996). With advancements made in information technology (IT), outsourcing of accounting, call center, HR, data processing, email support, and virtual securities became part of the business strategies of big-sized companies.
These companies saw outsourcing as an opportunity to cut down costs by employing professionals from developing countries. That made their production easier, faster, and cost-efficient (Roy, 2020).
Leveraging from the developments made in the information technology (IT) sector in the past decade, Building Information Modeling (BIM) requirements are widely outsourced by construction professionals to BIM outsourcing companies in India.
The BIM survey conducted by CRESIRE and the study by NBS offer enough evidence to record a rise in BIM outsourcing in the upcoming years.
Since 2011 there has been a significant increase in BIM adoption (over 60%) in private and public sectors in 2020. This is due to the competition in the market, higher customer satisfaction demand, cost savings, and compulsions made by the government.
Resource pressure was identified as one of the important reasons for medium and large size construction companies for BIM outsourcing.
The catalyst of BIM outsourcing such as information technology, language bridge, and software process has been escalating the outsourcing process to overseas countries. E.g. India, that have emerging BIM markets.
Goedert, J. W. A. R. S., 2021. Comparison of BIM Adoption Models between public and private sectors through empirical investigation. Advances in Civil Engineering, Volume 2021.
NBS, 2020. 10th Annual BIM report, Newcastle upon Tyne: The Old Post Office St Nicholas Street.
Roy, S. S., 2020. Origin and development of outsourcing. [Online]
Available at: https://www.bydoutsourcing.com/post/origin-and-development-of-outsourcing
[Accessed 15 December 2021].
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